Pipelines that tell your reps what to do next.
Lead scoring, meeting prep, and follow-up drafting that plug into the CRM your team already uses. AI that surfaces the deal that needs attention today, not the report you'll read next week.
What we build here
Each is a real workflow, shipped or ready to ship. Pick the one that hurts the most first.
Lead scoring with intent and behaviour
Product usage, email replies, and account signals combined into a score reps can actually explain to their manager.
Meeting prep briefs generated on demand
One page in front of every rep before every call. Company context, deal history, and open threads pulled from the CRM and the web.
Follow-up drafting tuned to the relationship
Not template emails. Drafts that reference the last conversation, respect the counterparty's tone, and land in the rep's outbox to review.
Call summarisation with CRM auto-update
Call transcripts turned into structured notes, next actions, and CRM field updates. Reps stop losing an hour a day to typing.
Priority queue with intent labels
Push, Decide, Hygiene — every rep sees what deserves action today. Cleared items stay cleared. Same pattern that runs WAD Capital's deal room.
Small releases into a real production system.
Pick one workflow your reps hate
Follow-up writing, meeting prep, or CRM hygiene. The one that eats the most time and gets done the worst is the one to automate first.
Wire it into your CRM, not around it
Salesforce, HubSpot, Pipedrive — whatever you run. The AI reads and writes through the same records your reps look at.
Measure the time given back
Every automation reports its own usage. If a workflow isn't saving hours, we cut it.
Your existing tools stay yours.
We read and write through the systems your team already uses. No parallel database of truth, no rip-and-replace.
Most sales tools show reps what happened. Good ones tell them what to do about it.